News & Blog
Public Perceptions by Robin Heppell
This presentation was given at the FSAC 2011 Convention in Saint John, New Brunswick on June 9, 2011. The Canadian funeral industry just received the findings from our 3rd Consumer Survey – Pollara Report. While some companies pore over the results once they are released, others take the attitude of “but my market is different” [...]
POLLARA 2010 Study Completed
Are Canadians aware of the services provided by the funeral profession? What are consumer attitudes towards elements of funeral planning and funeral services? The Funeral Profession Coalition Council of Canada (FPCCC) has released the results of the most recent Pollara survey: “Attitudes and Impressions of the Funeral Service Industry” Highlights of the survey are reproduces [...]